Should you separate your business and personal accounts on Twitter? I get asked this multiple Twitter accounts question a lot so that tells me a lot of you are wondering the answer. In fact, just earlier in the week I got this email. Question: "It seems most people have a business and personal account for twitter and keep them separate and twitter allows them to stay … [Read more...]
Don’t Feel like a Twit when you Tweet— or Twitter Etiquette (Part 1)
Last week someone said to me, “I don’t want to feel like a twit when I tweet”. We laughed and it gave me an idea. She’s not the only one who feels this way. If you’re used to Facebook, Twitter may may seem odd. The messages are shorter, there are no lengthy threads with everyone's pictures and commentary. In fact, there are fewer pictures and videos overall at first … [Read more...]
How to Use Linked In as a Prospecting Tool
Does this sound familiar? “I’m on Linked In but I don’t really know what to do with it.” I hear this all the time from business owners like you. In this post I want to talk about using this powerful business tool as a source of leads for you. So you can tap into the power of 100 million business people and grow your business. First, go to your … [Read more...]
Social Media Marketing Works — If You Have a Plan
If you approach it as part of your marketing strategy, social media can bring you LOTS of business. Here’s what it takes: KNOW where your audience is online. B2C businesses can do quite well on Facebook. B2B tend to fare better on Linked In and Twitter. One marketing blog reported B2B marketers close up to 84% more leads using Linked In as compared to Twitter or … [Read more...]
Why Having a Facebook Page Doesn’t Mean You’re Doing Social Media Marketing
I just got off the phone with a client. I’d written and edited website copy for him and he told me he wanted me to help him with his social media. We discussed using Facebook and Pinterest for his business. He had a lovely Facebook Page set up and now he’s buying Facebook ads. Sounds good, right? Here’s the problem. He hasn’t made a single post on his new Page. … [Read more...]
