At 2.01 BILLION active users, Facebook is an important part of any service providers marketing strategy. It’s simply too big to ignore. Yet, if you’re like a lot of service providers I know, you know your potential clients are there, but you’re not sure how to reach them. Does that sound familiar? If you said, “yes,” you’re in luck. Over the past six years, I’ve … [Read more...]
Online Marketing Secrets For Established Service Professionals
Susan is a veterinarian with 30 years experience and her specialty is dentistry for dogs and cats. Over the years, she's spoken at conferences, served on committees and built a solid reputation in her field. Her practice is referral based as other veterinarians recommend their patients to her. Sounds great right? But there's a problem. The problem is business is … [Read more...]
How Service Providers Can Use Business Blogging to Attract Clients [Plus, Video]
![How Service Providers Can Use Business Blogging to Attract Clients [Plus, Video]](https://jenphillipsapril.com/wp-content/uploads/2017/06/skillshare-post-how-to-write-client-attracting-blog-150x150.jpg)
Do you struggle with creating content? You say, "Yes! I'm going to blog for business!" But when you sent down to write your post, the gremlins of doubt creep in and every inspired thought is suddenly lost in a mineshaft deep underground. If you've EVER had an inkling of panic when faced with the blinking cursor, take a deep breath. You're not alone. In fact, it's … [Read more...]
How To Set a No Nonsense Goal for Your New Social Media Channel
BONUS: Marketing Message Planner Special Guest Post from Sara Millis of My Indie Life Blog Marketing yourself online is a careful mix of a great website with content, or products people crave and a social media message driven to help foster a community of leads. The one constant in all of that is that your message should always scream VALUE. ‘Value’ is a clearly … [Read more...]
Why Email Marketing And What To Say In Those Emails
Email marketing is when you use an email service such as MailChimp, AWeber, Constant Contact, or Infusionsoft to send emails to your audience and contacts. The people on your list have given you permission to email them and you’ll find you get the best results when you email them on a regular basis. For some people this may seem overwhelming and they may question why do it … [Read more...]
