Quit Struggling to “Figure Out” Social Media and Get the Help (and Results) You Deserve Starting Today
Let’s face it, you’re confused, you’re tired and you’re more than a little bewildered.
LinkedIn, Google+, Facebook, Twitter, YouTube, Pinterest, etc. Where does it make sense to post, what does it make sense to post and how can you streamline this stuff anyway? Sound familiar?
I know you have these questions because I’ve led dozens of social media workshops with small business owners just like you–maybe even you.
While a two hour workshop is useful, you’re left on your own afterwards. Left not sure how to implement the ideas you came up with or how to use them to get the best results.
You may get your profiles straightened out or gain insight into what to do but you still have a lot of questions.
Here’s Help for You, the Overwhelmed Business Owner
You know social media is essential in today’s world. It builds visibility, increases your connections and positions you as a knowledgeable expert in your field. Plus, your audience is there.
Every smart marketer knows that if you want to increase your income, you need to be where your customers are. Otherwise, how will they know about you? And chances are, if you’re a dentist or a life coach your customers are on Facebook.
You know social media marketing is the answer for growing your business on a limited budget.
Problem is, you don’t know how to do it effectively. Frankly, with all the changes and the dozens of platforms (Facebook, Twitter, etc.) it’s easy to get confused. You’d like to hand it off to someone else. Yet, you don’t have the budget to spend $1000+/month and you know a lot of it requires your input anyway.
You Can Have a Guide
A real person who’ll show you the ropes. Someone (me) who’ll answer your questions, show you some of the tactics that have worked for me with other clients and show you how to implement them.
Does that sound good?
You won’t have to spend hours sifting through articles online, wondering which are valid and which aren’t. You won’t wonder “How do I run an effective Facebook ad campaign? How do I increase my engagement?” Instead, you’ll have someone (me) holding your hand through the process.
When you have a question you know you can book a call or send an email. You can put on the blinders and do what you’re good at knowing that twice a month you’ll get answers on topics like these:
- Ensuring your profiles are set up correctly AND that you understand the purpose for different social media networks.
- You’ll understand how, when and why to tag people and businesses and how to use this to build relationships and get more biz
- I’ll take you by the hand and show you ways to find great content to share without spending hours
- You’ll also discover ways to create your own compelling copy…the heart of any business enterprise.
In other words, I’ll break down the abstract into concrete steps so you understand the how’s and why’s of social media. You’ll finally clear out the overwhelm and feel you have a handle on these powerful tools.
You’re tired of trying to piece it together yourself and only getting yourself more confused.
I can help.
“Jen, I boosted my FB Page for $5.96 and got 10 new likes and reached 296 women!! Thank You!” E. Furan, Music Teacher
Some of you I’ve worked with one and one and others I’ve worked with in a group setting.
In some cases, I’ve sat with you in at your dining tables or in your offices and walked you through the basics of how to set up a profile or develop a social media strategy. I’ve spoken to business owners and nonprofits all over the country and trained teams on how to use social media in their organizations including speaking at BlogHer ’13 (the world’s largest blogging conference) and working with the United Way Bucks County.
I’ve written over 500 articles on social media, managed social media marketing for a variety of businesses and even managed Facebook Ads for a national franchise. I’ve seen what works and keep up on the latest changes (that’s a big job!)
This is YOUR program. It will be small, one on one coaching. You’ll get a 30 minute phone call every other week to answer your questions and assignments to guide you through the process and keep you on track. Plus, you can always email or Facebook message me for more help.
You’ll rest easy knowing you’re finally unraveling the mysteries of business vs personal profiles and how to integrate it all with your life and increase your business.
The Nuts and Bolts:
- Two 30 minute calls/month with me — In our first call, we’ll do a social media review and establish some goals for the three months.(Plus, screenshare/webinar ensures you can see my screen and vice versa so if you need “click by click” tutorials, I can give them.)
- Email support
- Assignments in between to keep you on track
This three month program will give you the accountability you’ve asked for. The assignments will be “real life” opportunities for you to implement “social media in action.” We’ll look at the results and learn from them and adjust.
You’ll get the accountability you need to stay on track and tutorials you need to clear your confusion. Plus, with my background in marketing online — 10 years!– you’ll get my “big picture” view of how all of this works together to truly grow your business.
Because frankly, it’s not about Facebook, LinkedIn, Twitter or any other tool, it’s about how you use them to grow revenue.
At the end of three months you’ll:
- Have a strong social media plan in place. Without a plan, you’re subscribing to the “spray and pray” method. If you reach your target that’s great but it’s not the foundation for a strong business.
- You’ll have developed your “chops” for crafting interesting posts and you’ll know the “reason why” you’re doing this in the first place.
- You’ll understand how social media integrates with your website to grow your business
Who Is This For?
This is for the small business owner who struggles to make sense of social and/or find the time for it. Someone who is willing to learn yet wants to know a few shortcuts. Someone who doesn’t have time to waste. (That’s you isn’t it?)
Someone who would benefit from a step by step approach to their social and is motivated.
Who Is This NOT For?
People who say they “hate” social media. If you’re kicking and screaming into the new world of communication, find someone else. Making social work will take some work on your part. If you refuse to do your part you’re not going to get the results you want and frankly, it’s not much fun for either of us.
I like fun. I like to work with fun and motivated people who understand that building a business is about building relationships. I’ll take the mystery out of social so you can get on with what you do best.
This coaching is customized for you. Are you a beginner or are you more advanced? Not to worry.
Our first session will lay out a game plan for our work together.
“Jen thank you for an awesome session yesterday, I’ve already reached more people with an ad in 6 hours than in 6 months.
YOU ROCK!! I’m recommending you to everyone I know who has a business!” Terry Meehan, The Studio
Are you ready to get started?
You can sign up here.
Next, you’ll receive an email from me offering possible times for our first session via telephone. It will be a “get to know” you call and we’ll also review your social media. You’ll get an assignment right away to complete.
See you on the inside!
P.S., Yes, there’s a bonus. You’ll get the slides, worksheet and 5 videos from my recent “90 Days in 90 Minutes” content creation workshop. In this workshop, participants created content they could use in their businesses. They developed a sample content calendar to guide them in their posts and discovered a PR move to net them more engagement and build the relationships so important to business.
Let’s get started!