What Can You Post On Social Media for Business? Every week, I have conversations with small business owners about how to use social media for their businesses. Many of those conversations have a similar theme and that revolves around what to post. Maybe some of these sound familiar? SMB Owner: “We started a FB page but it’s not doing anything for us.” Me: “You … [Read more...]
Why “Tag” Others on Social Media?
No matter whether you’re using Twitter, Linkedin, Facebook or another tool as your primary social channel, “tagging” others when appropriate is a good habit to get into. It’s a friendly gesture It builds camaraderie It helps ensure they see it It can start (or continue) a conversation “Tagging” someone is putting the @symbol in front of their name (on Facebook and … [Read more...]
Increase Web Traffic with the Right Content
You know good content can increase web traffic and turn them into customers. Yet, if you're like a lot of people; your video, White Papers and other assets are scattered around the web and aren't supporting your website as well as they could. The flip side of that is you haven't created the right type of content targeted to different stages of your buyer's … [Read more...]
How Long Does it Take to See SEO Results?
When businesses start thinking about incorporating SEO into their marketing strategy, they usually want a timeframe. How long before they see an increase in traffic and search engine rankings? The short answer is – it depends. As an SEO copywriter, I’ve had clients who’ve seen their site catapult up the rankings within a few weeks and others who’ve seen less movement in … [Read more...]
Why I’m Crushin’ on Nimble: My New CRM Software
My old CRM consisted of four things: memory, in person networking, social media and wayward scraps of paper. That got me through for awhile, but as my biz grew, it as harder and harder to keep track of everything and everyone. I couldn't be as useful as I wanted for prospects because I was inefficient. I had trouble nurturing contacts I didn't see regularly because... … [Read more...]
