If you think having an “ideal client” is to woo woo or some type of luxury, it’s not. Here’s why. Defining an ideal client is essential to your success. I get it. You’re terrified that if you focus on one or two client “types” that you’ll exclude the rest. But you won’t. Other people will still want to work with you, even if you declare you’re a ‘health coach for … [Read more...]