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Jen Phillips April

Your Online Marketing Partner with SEO Copywriting and Social Media Marketing

  • Home
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    • F.A.Q.
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  • Samples
  • Work with Me
    • Copywriting
    • Pet Marketers
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Boutique Hotels: Are You Missing Out on Room Bookings Because of a Simple Oversight?

June 27, 2018 by Jen Phillips April

room bookings

As the saying goes, a picture is worth a thousand words. Every boutique hotel website has dozens of beautifully produced photographs to entice future visitors and help them imagine themselves there. Yet, judging from the number of boutique hotel websites I see, many of you are unaware of another way your photos can help you make more bookings. Via search. Yes, every … [Read more...]

How to Repurpose Content (Turn 1 Piece of Content Into 3)

October 11, 2017 by Jen Phillips April

repurposing content

A few weeks ago, we wrapped up "Discover Your IT Factor and Standout in the Marketplace" and it was SO MUCH FUN! If you want to sign up for the next webinar, click here. A GREAT question came up in the final Q & A. It was all about how to repurpose content. "If you want to use one piece of content for 3 different purposes do you start with your social media … [Read more...]

How to Attract Ideal Clients

December 15, 2016 by Jen Phillips April

Do you know one of the biggest stumbling blocks to growing most businesses? It's having the right type (and amount) of clients. Too few and you struggle to pay the bills, too many and you struggle to provide great service. Recently, I did a Facebook LIVE in my group The Dream Maker's Studio  on attracting your ideal client. This post is a cleaned up version of that … [Read more...]

How to Write Your First Sales Page

August 21, 2016 by Jen Phillips April

your first sales page

For business owners who know they need a sales page but aren't sure how to get started First, a quick definition of copywriting. Way back in 1905, copywriter, John F. Kennedy described it as “Salesmanship in print.” It’s a definition that still holds true. Copywriting is NOT fiction. It’s NOT lyrical writing and it has nothing to do with the @symbol by a business … [Read more...]

How the Power of Persuasion Helps You Sell More

January 14, 2016 by Jen Phillips April

violin

Yesterday, I read a great sales letter via the legendary Gary Halbert. If you ‘re not familiar with him, it’s because you’re not a student of copywriting like I am. That’s ok. Suffice it to say that the guy was responsible for selling MILLIONS in goods and services through persuasive writing in his day. He understood, no, he embodied, the power of persuasion. He knew … [Read more...]

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Barkleigh Productions

American Writers & Artists Institute

Smarttvel - Travel Smart

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Official Payments Corp

Leadit Marketing

International Living

Day Smart Software

Training

Jen_Speaker_trainerJen's seminars focus on helping organizations develop their social media strategy and create action items around it. Whether showing business owners the best practices of Facebook posts or how to optimize your LinkedIn headline, Jen is passionate about the social media revolution. Her engaging, conversational style keeps audiences coming back for more. One FAQ is, “When are you doing another class?” and dozens have become regulars at her small social media trainings. Check out her training...

Social Media Help

Jen_social_mediaThese in-person training seminars focus on you and what steps to take to maximize the power of social. Whether you need help crafting great content or connecting the ROI to your bottom line, Jen can help. Read More

Writing

Jen_CopywritingCopy is more than words on a screen. It’s a sales tool. It educates, informs and invites your reader to do something. Does yours? Check how it's done here

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