Living in another country requires an open mind and willingness to accept different ways of doing things. I think we can all agree on that. However, while here, we've encountered a way of being, a "tradition" really that seems completely bizarre and is certainly inefficient. (Oh, right, efficiency isn't part of the culture...but...this isn't even FUN..) Unfortunately, … [Read more...]
How to Find Great Stock Photos for Your Blog
You’ve heard the expression, “A picture is worth 1000 words.” If you’ve ever gasped at a beautiful image or imagined yourself in the picture, then you know what I mean. A well-thought out image can capture your prospect’s attention and encourage them to read (and even share) your post. Images also help your prospect remember you. According to a Hubspot article on the … [Read more...]
We Traded Pine Trees for Palm Trees (And You Can Too)
We are in the LAST 10 days of living in PA. It's started to get cold here. So I'm even MORE excited about spending the winter in the tropics. :-) Meanwhile, we're selling or giving away nearly everything we have. (Got a good deal going on a like-new Honda Accord!) I'm so excited and grateful that we have the opportunity to go on this new adventure. Moving to a foreign … [Read more...]
Your Small Business Marketing System Starts with This
Is your calendar as booked with great clients as you'd like? If your answer is "no." Don't beat yourself up. Most likely, the reason why has little to do with your experience (or lack of it). It also doesn’t matter whether you’re doing podcasts or running solid Facebook ads or over scheduling your “to do” list with one-shot marketing tasks No, it’s far simpler (and … [Read more...]
How to Repurpose Content (Turn 1 Piece of Content Into 3)
A few weeks ago, we wrapped up "Discover Your IT Factor and Standout in the Marketplace" and it was SO MUCH FUN! If you want to sign up for the next webinar, click here. A GREAT question came up in the final Q & A. It was all about how to repurpose content. "If you want to use one piece of content for 3 different purposes do you start with your social media … [Read more...]
